Why is Jeff Koons the most expensive American artist?
In 1990, Jeff Koons presented a series “Made in Heaven” at the Venice Biennale: his wife and Jeff himself were captured on it. The sexual context of the works caused scandals in Europe and America. Soon followed by a divorce from his wife, who starred in porn films before marriage. This attracted public attention to Jeff’s personal life, he began to hide from journalists, did not give interviews and did not participate in exhibitions.
A couple of weeks ago “Dirty” by Jeff Koons (1991 ) from the legendary “Made in Heaven” series was up for sale in the third online showroom, Gary Tatintsian gallery.
Jeff Koons’ secret to success is working with strong emotions, which are associated with sex and power.
Quoting Jeff: “Freud it seems to say that people always laugh at government, sex and rectal deposits. These topics apply to all without exception. Therefore the public responses to my works.They hate me, adore me, but most importantly, they react to me”.